Why context is key
To move fast and bypass the need for sweeping infrastructure overhauls or reskilling, many organizations are turning to Enterprise AI. However, inserting AI models directly on top of a fragmented foundation is a risky endeavour. Without a unified data foundation, AI tools waste time (and a lot of money) wrangling mismatched records or generating unreliable outputs.
To reason correctly, decide sensibly, and act reliably in a MedTech environment, AI needs full operational context: from the underlying business logic to the regulatory guardrails that govern how your business actually operates.
That’s what the Celonis Platform is for. It extracts and unifies data across your ERPs, CRMs, and specialized legacy tools, to deliver a living representation of your business in motion. Unlike a static snapshot, you unlock real-time visibility into how your end-to-end processes actually operate in real time, including their dependencies, business rules, and constraints. This operational context is exactly the input AI needs to make informed decisions, and support effective execution in regulated MedTech environments.
For Waters Corporation, the impetus to build this living representation of the business became critical as the company prepared to double in size following a major acquisition and transition to a new ERP platform. With legacy processes historically living as undocumented tribal knowledge, scaling consistently across business units demanded a verifiable, single source of operational truth.
"As we doubled the size of the business through acquisitions, while going through an ERP transformation, we realized we couldn’t scale unless we had that foundation in place and a true understanding of our processes," explained Jaenicke. "What Celonis has enabled us to do is create a system-agnostic data model across our applications to build a foundational understanding of the company. This allows us to bring process data together and establish a single home for information that directly fuels analytics, process mining, automation, and AI."