Two pressing supply chain challenges
Jiwani believes that two of the biggest challenges faced by the supply chain leaders he works with are improving transportation and logistics operations, and maintaining the right levels of inventory.
He explained how ongoing disruptions mean transportation and logistics has gone from being an afterthought to being a key focus area. Due to uncertainty around shipments and delivery times, supply chain leaders want better visibility of transportation to predict and understand disruptions before they occur.
“With the kind of disruptions we're seeing, it's becoming more and more important to, first of all, get visibly into your transportation and logistics operations and also look to optimize the different inefficiencies. That gives you the competitive edge. So if you’re able to identify and act on inefficiencies and bottlenecks in your transportation logistics operations, you essentially are able to reduce your lead time. Shorter lead times mean being more responsive, more agile.”
On the inventory management side, the challenge has been ongoing for some time. With the COVID-19 pandemic many businesses moved from a just-in-time to a just-in-case model. But they were then left with excess or obsolete inventory, which was particularly problematic for CPG or pharma brands where stock has short expiration dates.
With the current disruptions, Jiwani suggests supply chain leaders are trying to maintain an optimal balance, where they have lean inventory levels to minimize waste and free up working capital, but don’t compromise too much on lost sales or on-time delivery service levels.
“Businesses don't want to have too much inventory, like they did during the pandemic, but to be smarter and proactive about it. They want to maintain lean inventory levels, but they want to be able to respond to disruptions and have the right resolution actions ready, whether that's a stock transfer from another location, or collaborating with the right teams to change dates, update orders and so on.”
Addressing these pressing supply chain challenges needs a mix of quick fixes and longer-term solutions.