Consumer Packaged Goods Solutions

Resilient networks, responsive brands.

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Respond faster to market pressures while ensuring on-shelf availability and OTIF, unlocking trapped liquidity, and protecting margins against volatility.

Our CPG solutions are trusted by 4 of the top 5 global CPG companies

Reckitt Benckiser

Tens of
millions

In value realized across use cases

Florida Crystals

98%

Reduction in duplicate payments

Smurfit Westrock

35%

Reduction in excess stock through proactive inventory management

Industrialize Enterprise AI and transform business-critical operations with one platform, including:

Supply chain
Bridge the demand-supply gap, optimize working capital, control costs, and keep your ESG and sustainability initiatives on-track by maximizing visibility and traceability.
Innovation-to-shelf
Accelerate time-to-market, maximize cross-functional alignment, and enhance portfolio prioritization, all while strengthening regulatory compliance and risk management.
Finance
Stop margin erosion and maximize cash flow by streamlining the processes that connect your products to the customer.

How it works

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Extract and transform your business data
We extract raw data from your systems, applications, and devices (ERPs, production planning, MES, logistics networks and beyond) and apply advanced mining and machine learning to build a data foundation that shows you how your processes really work.
Create a living digital twin
We enrich that foundation with unique business context (rules, KPIs, benchmarks, plus ground truths like supplier volatility data) to create a living digital twin of your CPG operations — system-agnostic and without bias.
Analyze, design & operate AI-driven CPG solutions

Celonis connects your people, technologies, and partners and lets you build composable, AI-driven CPG solutions that transform and continuously improve your operations.

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Chris Knapik, Senior Director of Process Transformation, PepsiCo

“With Celonis in tow, we're seeing our identity change overnight. We're now being called upon to be a strategic partner and advisor, bringing the data that will help our business leaders succeed.”

Customer Story

PepsiCo Customer Story | Celonis

See how PepsiCo uses Celonis in their transformation journey to become faster, stronger, better – unlocking millions of dollars across the company.

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Customer Story

Reckitt Customer Story | Celonis

Consumer giant Reckitt uses Celonis to accelerate digital transformation and unlock massive value. Now, they’re going after hundreds of millions.

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Customer Story

Kraft Heinz Customer Story | Celonis

Learn how Kraft Heinz used Celonis to rapidly increase visibility of customer behavior, uncover inefficiencies, and be proactive on collections.

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2026 Process Optimization Report: 1,649 business leaders on making Enterprise AI work

Resistance is no longer the biggest AI challenge... operational readiness is. Learn how 1,649 business leaders are thinking about Enterprise AI, operational readiness, and the areas of improvement needed to get ready.

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