On-Demand Webinar

Building a business case for process transformation

The economic rational to invest in Process Mining Insights, drive Action and realize Value

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Insights to action

While process mining can provide amazing insights, it is the actions and value realizations which ultimately rectify the financial investments. How do leading companies build their business case on this logic? How do they assess value versus cost to make a conscious business decision and then follow through during deployment?

To hear from Allstate, Mars & PepsiCo, who identified value hiding in processes and built a business case for process mining. Our panelists discuss their approach to build business cases and assure sustainable value realization.


  • Sharon Dean - Vice President of Digital Transformation, Allstate
  • TJ Young - Director, Process Intelligence Hub, Digital Technologies, Mars
  • Chris Knapik - Process Transformation Senior Director, PepsiCo
  • Moderated by Lars Reinkemeyer - VP Transformation Advisory, Celonis

Watch the session on-demand to learn:

  • Key things you need to know at the beginning of your journey
  • How to build a business case for process mining
  • How to identify, frame and realize value
  • The importance of executive buy-in and other critical success factors
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